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A moment of silence for the designs that never make it past the approval stage 🥺

This is one from last years archives that I keep going back to. It was meant to be for a shirt, but I’m wondering if you guys have any better ideas. Where would this graphic work? 🤔

#wollongong

A moment of silence for the designs that never make it past the approval stage 🥺

This is one from last years archives that I keep going back to. It was meant to be for a shirt, but I’m wondering if you guys have any better ideas. Where would this graphic work? 🤔

#wollongong

A little look at a few labels I’ve made for @theberryteashop over the last year 🫖

A little look at a few labels I’ve made for @theberryteashop over the last year 🫖

Which mood board would you pick?! ☀️

This is where I started with the @huskytriathlonfestival 2026 branding. An efficient and simple way to give a client some options without spending hours designing something they may never have wanted in the first place.

Option 3 was the clear winner but we’ve definitely put the others in our back pocket for the years to come!

Which mood board would you pick?! ☀️

This is where I started with the @huskytriathlonfestival 2026 branding. An efficient and simple way to give a client some options without spending hours designing something they may never have wanted in the first place.

Option 3 was the clear winner but we’ve definitely put the others in our back pocket for the years to come!

Every great design starts with a mood board that inspires ✨
Which is your favourite?

Every great design starts with a mood board that inspires ✨
Which is your favourite?

It’s a pretty cool feeling to look around at a huge event like @huskytriathlonfestival and see all the designs that were once just on your computer screen now come to life!

Everything from the finish arch, to flags, banner mesh, tents, inflatables, umbrellas, to podiums, cheques, trophies and uniforms, I got the privilege of designing!! Arrhhh… it’s actually crazy and hard to put into words. It’s not anything I ever even dreamed could happen but I’m really glad it did. I’m so excited for you all to see what I’ve been working on for Husky Tri 2026 branding ☺️

📸 @_eb_creative

It’s a pretty cool feeling to look around at a huge event like @huskytriathlonfestival and see all the designs that were once just on your computer screen now come to life!

Everything from the finish arch, to flags, banner mesh, tents, inflatables, umbrellas, to podiums, cheques, trophies and uniforms, I got the privilege of designing!! Arrhhh… it’s actually crazy and hard to put into words. It’s not anything I ever even dreamed could happen but I’m really glad it did. I’m so excited for you all to see what I’ve been working on for Husky Tri 2026 branding ☺️

📸 @_eb_creative

It makes my heart explode when I see clients fall in love with what I’ve created for them! 🥺

@inaday_jervisbay had their offical launch yesterday and I couldn’t be more proud of @_eatin_greens_ for the risk that she’s taking on pursuing her dreams. Make sure you give her a follow!

It makes my heart explode when I see clients fall in love with what I’ve created for them! 🥺

@inaday_jervisbay had their offical launch yesterday and I couldn’t be more proud of @_eatin_greens_ for the risk that she’s taking on pursuing her dreams. Make sure you give her a follow!

Fresh hoodies for @wewillcelebrateya 🔥

Fresh hoodies for @wewillcelebrateya 🔥

As promised, here's some of the merch I got to create for the 2025 Husky Triathlon!
The merch is already on sale if you wanna get your hands on some! Link in my bio

As promised, here's some of the merch I got to create for the 2025 Husky Triathlon!
The merch is already on sale if you wanna get your hands on some! Link in my bio

Been doing lots of design work in preparation for next year's Husky Triathlon!
It's a special one since it's the 20th year, so stay tuned to see the merch I got to create!

Been doing lots of design work in preparation for next year's Husky Triathlon!
It's a special one since it's the 20th year, so stay tuned to see the merch I got to create!

Maps of Jervis Bay for @inaday_jervisbay ☀️

Maps of Jervis Bay for @inaday_jervisbay ☀️

Let’s elevate your business! ✨
Get in touch via my website or send me a message here

Let’s elevate your business! ✨
Get in touch via my website or send me a message here

A closer look at my branding ✨
I’m so happy I finally get to share this with the world ☺️

A closer look at my branding ✨
I’m so happy I finally get to share this with the world ☺️

In all honesty, I feel like I outgrew my business and its name. I felt like every time I tried to create a piece of content about my business, I would struggle to be proud of its name, branding and the services I offered. So, after probably a year of tossing up a name change in my head and 6ish weeks of working hard to make this rebrand come to life, I present to you Claudia Jessica Design ✨

Many of my offerings remain the same, but I am more excited than ever to lean into what I am best at! When I look back on where I was 3 years ago, I couldn’t even imagine that my business could be where it’s at now. I have done lots of rejigging and re-calibrating as I’ve learned more about the graphic design industry, so it only makes sense that my business has gone through so many changes.
I hope to keep you guys more updated than ever about my business and what I’m up to! Check out my new website at claudiajessica.com.au ✨

In all honesty, I feel like I outgrew my business and its name. I felt like every time I tried to create a piece of content about my business, I would struggle to be proud of its name, branding and the services I offered. So, after probably a year of tossing up a name change in my head and 6ish weeks of working hard to make this rebrand come to life, I present to you Claudia Jessica Design ✨

Many of my offerings remain the same, but I am more excited than ever to lean into what I am best at! When I look back on where I was 3 years ago, I couldn’t even imagine that my business could be where it’s at now. I have done lots of rejigging and re-calibrating as I’ve learned more about the graphic design industry, so it only makes sense that my business has gone through so many changes.
I hope to keep you guys more updated than ever about my business and what I’m up to! Check out my new website at claudiajessica.com.au ✨

But not the end you might think...
I've been working really hard on something really special behind the scenes and I'm spilling the secret tonight at 7pm ✨

Drop your guesses in the comments 🫣🫢

But not the end you might think...
I've been working really hard on something really special behind the scenes and I'm spilling the secret tonight at 7pm ✨

Drop your guesses in the comments 🫣🫢

Who said medals had to be completely metal?!
I had so much fun coming up with this concept for acrylic medals and seeing them come to life for @huskytriathlonfestival 🏅

Who said medals had to be completely metal?!
I had so much fun coming up with this concept for acrylic medals and seeing them come to life for @huskytriathlonfestival 🏅

Event merchandise designs are kind’ve my bread and butter, so here’s a few designs I’ve done over the past year(ish)

Event merchandise designs are kind’ve my bread and butter, so here’s a few designs I’ve done over the past year(ish)

🌸🌼🌸🌼

🌸🌼🌸🌼

The most lovely feedback from a client recently!
I can’t wait to show you what I got to design for them… any guesses?

The most lovely feedback from a client recently!
I can’t wait to show you what I got to design for them… any guesses?

Simple & Soulful is 3 today!!
You can now shop our bucket hats through the link in my bio!

So thankful for everything the last 3 years have brought. The clients, the lessons learned, the fears overcome, all the little things I’ve got to celebrate along the way and of course my employee @bianca___rose 💕
Being a business owner really is a dream come true and I’m excited for what the future holds!

Simple & Soulful is 3 today!!
You can now shop our bucket hats through the link in my bio!

So thankful for everything the last 3 years have brought. The clients, the lessons learned, the fears overcome, all the little things I’ve got to celebrate along the way and of course my employee @bianca___rose 💕
Being a business owner really is a dream come true and I’m excited for what the future holds!

Only 2 more days until these bad boys are on sale! 🤍

Only 2 more days until these bad boys are on sale! 🤍

As promised, some of this years @huskytriathlonfestival designs!

As promised, some of this years @huskytriathlonfestival designs!

Simple & Soulful is turning 3! 🥳
To celebrate, we’ve got these sick bucket hats for sale ⚡️
You can shop the collection from next Friday! (aka-our business birthday 🎂 )
Stick around for more updates ☺️

Simple & Soulful is turning 3! 🥳
To celebrate, we’ve got these sick bucket hats for sale ⚡️
You can shop the collection from next Friday! (aka-our business birthday 🎂 )
Stick around for more updates ☺️

So make the friendship bracelets, take the moment and taste it 💕
#taylorswift #erastour #sydneynight3

So make the friendship bracelets, take the moment and taste it 💕
#taylorswift #erastour #sydneynight3

“Hey Siri, how do I get paid to design stamps with cute Australian animals?”

“Hey Siri, how do I get paid to design stamps with cute Australian animals?”

Round 2 of picking a font at random & seeing what I come up with! ☀️

Round 2 of picking a font at random & seeing what I come up with! ☀️

Proof that font choice, spacing and the right hierarchy can make or break a design

Proof that font choice, spacing and the right hierarchy can make or break a design

Part 17!
No laptop was used in the making of this 😵

Part 17!
No laptop was used in the making of this 😵

I’m baaaack!
I honestly thought I was done with this series, but I had so many people asking me why I stopped posting, so I decided to keep going!

I’m baaaack!
I honestly thought I was done with this series, but I had so many people asking me why I stopped posting, so I decided to keep going!

Part 15 ✨
This one has definitely been my favourite!
Comment some other objects that I could have used 👇🏻

Part 15 ✨
This one has definitely been my favourite!
Comment some other objects that I could have used 👇🏻

Part 14!
A nice simple one today ❓

Part 14!
A nice simple one today ❓

Part 13 ‼️
This one was driving me mad at the beginning, but I loved the end result!

Part 13 ‼️
This one was driving me mad at the beginning, but I loved the end result!

Keep scrolling if you don’t want any advice, but if you do, here are 3 questions I would ask myself before starting a business

✨ Am I trying to impress someone or live up to their expectations?
There is so much pressure on creative people to monetise their hobby. Not every skill we have is something to make money from, so I would ask myself, have other people said “you should sell that” or is there a deeper desire in you to own and grow a business?

✨ Is it an all-in thing or could it start as a side hustle?
I don’t like to do things in halves. I like to give it everything or nothing, but sometimes you need to use every spare moment to create, dream and work on your business before you quit your day job. You must take risks to succeed in business, but you also should avoid unnecessary ones. What can you do to start your business while working your day job?

✨ What will it take for you to give up?
I read a book called “The Dip” by Seth Godin when I first started my business. Part of it talks about choosing when you’re going to quit so that you don’t quit too early. If you choose to quit because your sales dropped a bit or you’re mentally having a hard month, then you will listen to your feelings and not to what a smarter version of you decided. I decided early on that I will quit when I’m forced to. I will quit when there’s no clients left and my savings are gone. That might not be everyones quitting point, but deciding on it early on will help you to be resilient.

Hope this helps someone that’s questioning if they should start a business. A lot of this I learned from reading some great books, so my inbox is always open if you want book suggestions ✨

Keep scrolling if you don’t want any advice, but if you do, here are 3 questions I would ask myself before starting a business

✨ Am I trying to impress someone or live up to their expectations?
There is so much pressure on creative people to monetise their hobby. Not every skill we have is something to make money from, so I would ask myself, have other people said “you should sell that” or is there a deeper desire in you to own and grow a business?

✨ Is it an all-in thing or could it start as a side hustle?
I don’t like to do things in halves. I like to give it everything or nothing, but sometimes you need to use every spare moment to create, dream and work on your business before you quit your day job. You must take risks to succeed in business, but you also should avoid unnecessary ones. What can you do to start your business while working your day job?

✨ What will it take for you to give up?
I read a book called “The Dip” by Seth Godin when I first started my business. Part of it talks about choosing when you’re going to quit so that you don’t quit too early. If you choose to quit because your sales dropped a bit or you’re mentally having a hard month, then you will listen to your feelings and not to what a smarter version of you decided. I decided early on that I will quit when I’m forced to. I will quit when there’s no clients left and my savings are gone. That might not be everyones quitting point, but deciding on it early on will help you to be resilient.

Hope this helps someone that’s questioning if they should start a business. A lot of this I learned from reading some great books, so my inbox is always open if you want book suggestions ✨

Part 12 ✨
Was anyone able to read what it says?

Part 12 ✨
Was anyone able to read what it says?

Part 11 of Experimenting With Design!
I struggled with this one a bit, but I’m sure if I spent more time on it and practiced more, this technique could look really cool!

Part 11 of Experimenting With Design!
I struggled with this one a bit, but I’m sure if I spent more time on it and practiced more, this technique could look really cool!

Part 10 of Experimenting with Design ✨
We’re now into double digits!
This one was super easy but also a bit outside of the box

Part 10 of Experimenting with Design ✨
We’re now into double digits!
This one was super easy but also a bit outside of the box

Part 9 ✨🦋🪻
I had a lot of fun with this one!

Part 9 ✨🦋🪻
I had a lot of fun with this one!

Part 8!
Creating graphics with no purpose feels weird… but let’s just hope this helps me discover new ways of doing things

Part 8!
Creating graphics with no purpose feels weird… but let’s just hope this helps me discover new ways of doing things

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© Claudia Jessica Design 2024 ABN: 70 592 108 714

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